Touch Display

De La Salle - Red Cross Youth

One of the main objectives of the organization is to bring together the members of the university and assist them in making their own personal advocacies into actions.

TOUCH DISPLAY, an awareness campaign, was developed to emphasize the importance of the existing and possible connections between members of society.

The idea of "neural networks" inspired the creation of this awareness poster in order to show the connections that exists and will soon to exist between the members and future members of the organization. The creative process involved photos of the core members of the organization, linked to one another with their advocacies through the red line. On the other hand, the grey line interconnects all other members based from the people the personally know.